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Rise in Thai Beef Consumption Could Benefit US Exporters, USDA Says

Beef consumption in Thailand is outpacing local cattle production, potentially providing more opportunities for U.S. beef exporters, the U.S. Department of Agriculture Foreign Agricultural Service said in an Aug. 4 report. Although the majority of Thailand’s imported beef comes from…

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Australia and New Zealand, a rise in Thai “specialized beef restaurants” and other “new concept restaurants is a great opportunity for U.S. beef importers since they are looking for premium beef quality,” USDA said. The agency also said Thai consumers “still regard U.S. beef as high quality for its outstanding tenderness and flavor,” and Thai home cooks often make decisions on beef quality based on country of origin.