Most Broadband Users OK With Sharing Data for Contract Tracing, Says Parks
More than half of U.S. broadband households would share smartphone data to aid contact tracing; 20% could be convinced with privacy protections, said Parks Associates Thursday. Respondents who experienced COVID-19 symptoms are more willing to share the data, and nearly…
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half without symptoms would share. Apple and Google jointly developed an application programming interface and framework that developers, in partnership with public health stakeholders, can use to build contact-tracing apps, noted analyst Kristen Hanich. “The industry can drive widespread uptake of these solutions by emphasizing the public benefits of this data sharing while also stressing the privacy protections.” Parks reported use of telehealth tripled year over year, with 41% of broadband households using one in the past 12 months due to inability or unwillingness to have an in-person doctor visit. Despite the “dramatic switch,” if patients have a good experience, the market is “likely to see continued usage on a permanent basis.”