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NRF Plans 3-Day Online Marketing Event for E-Commerce Professionals

The National Retail Federation scheduled a free, three-day online event to help retail e-commerce and digital marketing professionals navigate COVID-19. The July 20-22 event will include marketing strategies for reaching Generation Zers, said the association Tuesday. “Consumer expectations have never…

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been higher,” said NRF. “It’s about building personalized omnichannel experiences, cultivating brand loyalty and much more.”