More Than Half of U.S. Internet Homes Connect via TV, Says NPD
Fifty-two percent of U.S. Internet homes have at least one TV connected to the Internet, 6 million more than in 2014, said an NPD email Monday. Some 734 million connected devices are in use in U.S. Internet homes, averaging 7.8…
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per home, a jump of 64 million installed and Internet-connected devices over the past year. Driving the momentum are increased adoption of smart TVs and streaming players, plus growing libraries of streaming video, said NPD. The average connected TV home had nearly 2.9 devices installed from which they could stream programming, including videogame consoles, streaming media players, Blu-ray disc players and embedded TV apps. More than 5,000 U.S. adults were surveyed during Q4.