Sinclair Broadcast’s Sinclair Networks division reached syndication agreements...
Sinclair Broadcast’s Sinclair Networks division reached syndication agreements with 41 companies to distribute the company’s new college sports-centric American Sports Network, Sinclair said in a news release Monday (http://bit.ly/YHf8FF). The agreements extend distribution of ASN’s content to 67 non-Sinclair TV…
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markets, and combined with Sinclair’s footprint, ASN is projected to reach “approximately 83 million households for select games,” the release said. Sinclair also signed a “multi-year sports rights and content development agreement” with the Western Athletic Conference, the release said. ASN’s first game, between Hampton University and Old Dominion University, aired Aug. 30, the release said. ASN also launched a website where viewers can access games (www.americansportsnet.com), the release said. The ASN syndication deals “should be significantly incremental to the top-line,” Wells Fargo analyst Marci Ryvicker said in an email to investors.