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Broadcaster associations in Ohio, North Carolina and Virginia...

Broadcaster associations in Ohio, North Carolina and Virginia urged the FCC to take a flexible approach to the presentation of emergency information to the public and to require that during emergency alert system (EAS) activations, all cable systems pass through…

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TV programming “that makes weather-related and other emergency information available to viewers,” they said in joint reply comments in docket 04-296 (http://bit.ly/1bDy5Zo). Reply comments on the first nationwide EAS test were due this week (CD Nov 12 p8). Cable systems undermine the efforts of local stations to provide their communities with this critical information “when cable systems choose to override local programming with other content during EAS activations,” they said. NCTA urged the Public Safety Bureau to consider the technical and operational costs and challenges posed by proposed changes to the EAS protocol for EAS participants before it makes recommendations for FCC action, it said (http://bit.ly/1bRDmjq). Cable operators “need to retain the ability to make the selective override decision where it is technically feasible and makes sense for their customers,” it said. Cable operators typically don’t have the ability to create or edit closed captioning streams and pass through closed captioning exactly as it’s received, it said. NCTA also urged the commission to reject DirecTV’s suggestion of formalizing use of the Washington, D.C., location code, it said. The American Cable Association cautioned against additional regulatory mandates that require its members to buy, replace or modify equipment to ensure compliance, ACA said (http://bit.ly/18oBvlF). The association supports efforts to ensure the readability of EAS alerts, it said. But the bureau must develop a full understanding of the costs involved in standardizing diverse character generator systems, and consider alternatives “before recommending that the commission impose inflexible readability mandates,” it said. Hearst said it supports a longer nationwide test. Another important set of data may be revealed if the next test is longer than two minutes, “namely data associated with the time-out limitations programmed into most EAS gear,” it said (http://bit.ly/19HSfQF).